Amazon Updates the Fire TV To Promote its Free Live TV Channels From Over 400 Providers





Back in August, Amazon announced that it had launched Fire TV Channels, a new one-stop shop for free content from over 400 providers in a single app. Now this is not Amazon Freevee, but a different app that aggregates content from a wide range of providers, including MLB, Fox News, CBS News, NHL, Fox Weather, Nascar, and more into a single spot.

Now, Amazon has updated the Fire TV home screen to put these live channels right at the top with a more prominent button to promote the new channels. Slowly, Amazon is rolling out an update that puts the Fire TV guide at the top with a list of suggested free channels as the first row of recommended content on the home page.

Here is what the service looked like when it first launched:

“We’ve made finding something great to watch easier than ever with the Fire TV Channels app. Fire TV Channels brings all your favorite content into one destination with easy-to-browse categories and curated playlists for any interest. You can watch over 400 content providers, including ABC News, CBS Sports HQ, MLB, Fox Sports, NHL, People, IGN, IMDb, Martha Stewart, and GoTraveler — and we’re always adding more. In fact, today we’re announcing new content providers, including Variety, Rolling Stone, The Hollywood Reporter, Billboard, and TV Line from Penske Media Corporation; GameSpot, Honest Trailers, and TV Guide from Fandom; Looper, Slash Film, and Nicki Swift from Static Media; along with Funny or Die and Outside” Amazon said in a statement on their website.

Right now, Fire TV Channels is exclusive to the Fire TV and comes built into your Fire TV OS.

To find this content, ask Alexa to “Play Fire TV Channels” to open the app and browse free content. Or just got to your live guide form the Fire TV home screen.

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