Well it looks like Amazon is hiring some YouTube starts to make a new home makeover show. According to the Business Insider Amazon has teamed up with Kin Community, a video production/ad company, to produce “Overhaul,” a six-episode show that will feature several YouTube stars having their home’s made over.
“The goal with this show is to both inspire and entertain,” said Kin Community CEO Michael Wayne. “It’s unique in that it combines the power of Kin’s creator community, the award-winning quality of our production studio and commerce.”
It seems that Amazon plans to use the show to sell products. As you watch the show you will be able easily buy the products you see.
“Amazon Home is constantly looking to innovate and find ways to bring our customers inspiration when searching for products,” said Helmick. “The ‘Overhaul’ series is a great opportunity to provide our customers with some curation and guidance when searching through our large selection of products and we continue to look for new and different ways to do that. … This is the first time Amazon has had a co-branded storefront tied to a video series.”
No date has been set for when Amazon will release the show but it is likely to come out in time for the busy Christmas shopping season.
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