Amazon is Releasing a New Fire TV Edition Smart TV From Toshiba With Dolby Vision




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amazon buildingToday Amazon announced a new Amazon Fire TV Edition Smart TV from Toshiba. This will be the very first TV with Dolby Vision HDR built in from Amazon.

Starting today you will be able to buy a 55-inch model fo r$449.99. Later this month you will be able to get a 43-inch for $329.99 and a 50-inch for $379.99 on June 30th. Once again Best Buy will be the exclusive seller of the 2019 Toshiba Fire TV Edition Smart TVs. You will be able to buy them on Amazon again, but Best Buy will handle the shipping.

This likely explains why Amazon cut the price of the current 50″ 4K HDR Fire TV Edition Smart TV to a new all-time low price of $269.99 today. If you want a cheap TV the 2018 50″ 4K HDR Fire TV Edition Smart TV is a great deal. 

You can find the new Toshiba Fire TV Edition Smart TVs on Amazon HERE.

Update: Amazon sent Cord Cutters News the following details on these new TVs:

Key Features

  • Toshiba Fire TV Edition with Dolby Vision™ delivers true-to-life 4K Ultra HD picture quality with over 8 million pixels for stunning clarity, deep contrast, and vivid colors.
  • With the Fire TV experience built-in, enjoy tens of thousands of channels, apps, and Alexa skills, including Netflix, Prime Video, Hulu, HBO, SHOWTIME, STARZ, and more.
  • Supports Dolby Vision, which will transform your entertainment experience with ultra-vivid picture quality. When compared to a standard picture, Dolby Vision can deliver colors never before seen, highlights that are up to 40 times brighter, and blacks that are 10 times darker. The result is a refined, lifelike image that will make you forget you are looking at a screen.
  • Access to hundreds of hours of streaming titles available in Dolby Vision.
  • Fire TV Edition seamlessly integrates live over-the-air TV and streaming channels on a unified home screen (HD antenna required).
  • Easily control your TV with the included Voice Remote with Alexa—plus, launch apps, search for TV shows, play music, switch inputs, control smart home devices, and more, using just your voice.

Key Stats

  • There are over 34 million monthly active users on Fire TV.
  • Monthly active users on Fire TV Edition smart TVs have increased every month in 2019.
  • In addition, sales of Fire TV Edition smart TVs have increased every month in 2019.
  • We have seen customers using Alexa double year over year on Fire TV Edition smart TVs.
  • Since last June, we’ve launched more than 20 models of Fire TV Edition smart TVs with Best Buy in the US and Canada and Fire TV Edition smart TVs are one of the fasting growing product lines in our Fire TV portfolio.
  • More than half of active users are using their Fire TV Edition smart TV to watch live OTA content.
  • Customers are able to conveniently shop for all Fire TV Edition televisions exclusively in Best Buy stores, on, or from Best Buy as a third-party seller on
  • The 55” model is available beginning today; the 50” and 43” models will be available starting on June 30.


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