Amazon Event Wrap-Up: What We Did and Didn’t Hear About


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This morning, we talked about some of the announcements we were expecting from the Amazon event today. Now that the event is over, we’re back to talk about the new devices and features that were shard and which products were noticeably missing from the lineup.

All-new Echo: Featuring an updated fabric design and even better sound, still only $99.99.

Echo Flex: The most affordable way to add Alexa to any space in your home, this plug-in smart speaker is wireless and only $24.99.

Echo Dot with clock: This new option for Echo Dot includes a bright LED display that shows the time, outdoor temperature, timers, and alarms—only $59.99.

Echo Show 8: The latest addition to the Echo Show family with an 8-inch display, crisp and powerful sound, and a built-in camera shutter for added peace of mind for $129.99.

Echo Studio: Our best-sounding Echo ever, with five directional speakers for immersive sound, room adaptation technology, and a built-in smart home hub for $199.99.

Echo Buds: Wireless earbuds with Bose Active Noise Reduction Technology and hands-free access to Alexa for $129.99.

Eero Mesh WiFi System: The all-new eero mesh WiFi system offers simple, reliable WiFi for streaming, gaming, and working from home—all for just $99, or three for $249.

Wearable Technology: These products included Echo Glasses, Alexa enabled smart glasses, and the Echo Loop, a smart ring that gives you notifications with vibrations.

Amazon also announced an array of devices and features to help make homes simpler, safer, and smarter. These included a smart oven, the Echo Glow lamp, new Ring devices, and Alexa Guard for home security.

What Was Missing?

Amazon Fire devices were missing from this event. We didn’t hear about new Amazon Fire TVs, Fire TV Sticks, Fire TV Recasts, or Fire Tablets.

Amazon also didn’t have any news about Amazon Prime Video. We expected to hear about YouTube TV coming to Fire TV as well as new updates to the content and features on Prime Video. Unfortunately, there were no announcements about video streaming.

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