Amazon and Netflix Lead SVOD Platforms in Most New Releases





Online movie stream with mobile device. Man watching film on tablet with imaginary video player service.

Data from Reelgood shows Amazon Prime Video and Netflix are on top of the list when it comes to streamers with the freshest content. The study classifies movies and TV shows with new episodes released between 2018 and 2020 as “fresh” content and included seven of the top streaming services right now.

In movies, Amazon came in at the top with a whopping 1,802 new releases in its library. Amazon specializes in full-length films and is constantly adding new titles to its arsenal. Some of them are Amazon originals, while others may be a little lesser-known or independent films. This month, the streamer released its original romantic drama film Chemical Hearts starring Lili Reinhart and August Abram’s in the lead roles.

Amazon may lead in new movies but Netflix sweeps the competition when it comes to fresh TV shows. The streaming giant boasts more than 1,000 new titles in its library, with the runner up claiming just over half as many. Hulu comes in 2nd place with 646 newly released TV show episodes, and Prime Video slips to third place with 487. The other streamers are down from there.

While these big-name, long-established streaming service may win when it comes to quantity, a different angle of Reelgood’s study looked at what percentage of a streaming platform’s library is considered fresh, and the tables get turned when it comes to the clear winner.

Apple TV+ comes in on top in both categories with 100% of its content made up of new releases. The Apple streaming service launched less than a year ago in November and only features new original content, so it’s clearly only going to have titles that were released within that timeframe.

Apple TV+ has been steadily expanding its library since launch, beginning with its flagship series The Morning Show, and adding new titles throughout 2020. The Fruit pulled off a major win by snagging Tom Hanks’ summer blockbuster Greyhound and is anticipating more big hits with a multi-year, first-look deal for film and television products with Martin Scorsese. Apple already picked up one of Scorsese’s latest projects, Killers of the Flower Moon, a western starring Robert De Niro and Leonardo Di Caprio as the lead roles.

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