CNBC, the self-proclaimed “First in Business Worldwide,” has officially launched its much-anticipated streaming subscription service, CNBC+, on Apple TV and Roku as of today, April 2, 2025. Priced at $14.99 per month, the service offers subscribers unparalleled access to CNBC’s extensive business news coverage, spanning live and on-demand programming from the U.S., Europe, and Asia. The rollout marks a significant step in CNBC’s push to meet audiences where they are, delivering real-time financial insights directly to streaming platforms.
The service first launched back in December of 2024, but only on the web and mobile. Now, it’s available on Apple TV and Roku.
CNBC+ provides a robust viewing experience tailored for business enthusiasts and investors. Subscribers gain access to two distinct livestreams designed to keep them ahead of the trading day. The primary stream features live global programming, including fan-favorite shows like Squawk Box Asia, Squawk Box Europe, and Closing Bell in the U.S., airing weekdays from market open to close across key financial hubs worldwide. For those craving deeper market context, a second “market data livestream” enhances the experience with real-time stock charts, news headlines, and advanced data, complementing the expert analysis and commentary from CNBC’s anchors and guests.
Beyond live coverage, CNBC+ boasts an on-demand library stocked with U.S. Business Day programming, available for up to seven days after its initial airing. This includes regularly scheduled shows as well as exclusive specials like CNBC Leaders, offering in-depth interviews with top industry figures. The service aims to cater to viewers who want flexibility without sacrificing the immediacy of CNBC’s market-moving insights.
“We’re thrilled to expand our distribution of CNBC+ to Apple TV and Roku,” said KC Sullivan, CNBC President, in a statement. “Giving new and existing audiences another way to engage with our content ensures they never miss a moment of CNBC’s highly valued insights and analysis that matter most for their money.” Sullivan’s remarks underscore the network’s strategy to broaden its digital footprint, building on its reputation as a trusted source for business news.
Subscribers can also tap into CNBC’s minute-by-minute updates through CNBC.com or the network’s iOS and Android mobile apps, ensuring constant connectivity to breaking business news. CNBC+ joins the company’s growing suite of direct-to-consumer products alongside CNBC Pro and the CNBC Investing Club with Jim Cramer, reflecting a broader push into subscription-based streaming.
The launch comes as streaming continues to reshape how audiences consume news, with CNBC betting that its blend of live global coverage, on-demand flexibility, and data-driven enhancements will attract both loyal viewers and new subscribers. For more details, interested users can visit cnbc.com/subscribe/cnbcplus. With today’s debut on Apple TV and Roku, CNBC+ is poised to redefine how business news fits into the modern streaming landscape.
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