Today, AT&T TV officially became DirecTV Stream. The update comes after an announcement from AT&T earlier this month, when the company announced that it had completed the spinoff of DirecTV, creating a separate video business.
“We’re excited to introduce DIRECTV STREAM, bringing together the best of Live TV and On-Demand content like never seen before,” said Vince Torres, Chief Marketing Officer, DIRECTV.
With the update, users can still choose from four no-contract packages on the DirecTV Stream website:
- Entertainment Package with 65+ channels for $69.99/mo.
- Choice Package with 90+ channels and HBO Max included for 1 year for $84.99/mo.
- Ultimate Package with 130+ channels and HBO Max included for 1 year for $94.99/mo.
- Premier Package with 140+ channels and HBO Max, Cinemax, Showtime, and Starz included for $139.99/mo.
All customers’ account information, online access, and billing details will remain the same. “We expect no changes for current AT&T TV subscribers other than the logo on their screens, and customers don’t need to take any action as a result of the transaction,” the website says.
With the debut of DirecTV Stream, the company released a new ad campaign. You can watch the “Get Your TV Together” ad below.