Samsung TV Plus is amping up its dedication to K-Pop fans worldwide by becoming the exclusive streaming home of the 2024 MAMA Awards. Often referred to as the “Grammys of Asia,” this milestone event celebrates K-Pop’s popularity as it continues to grow globally and solidifies the streaming platform’s position as a go-to destination for premium K-Content.
The 2024 MAMA Awards, presented by Visa, will span three days of electrifying performances, starting November 21 in Los Angeles at the Dolby Theatre. Fans can tune in for live red carpet coverage at 4 PM PST, followed by performances from artists like Anderson .Paak, J.Y. Park, and U.S. debutant girl group ILLIT. After its Los Angeles debut, the event continues in Osaka, Japan, on November 22 and 23, featuring acts such as TOMORROW X TOGETHER, Seventeen, and aespa.
Samsung TV Plus’s exclusive K-Pop channel will broadcast the event live, making it accessible to fans in the U.S., UK, and other global locations. The event promises a star-studded lineup across all three days, catering to a massive international audience of K-Pop enthusiasts.
2024 MAMA AWARDS Artist Lineup
U.S. – DAY ONE, November 21
- Anderson .Paak
- ILLIT
- KATSEYE
- J.Y. Park
- RIIZE
- TWS
- YOUNG POSSE
Japan – DAY TWO, November 22
- BOYNEXTDOOR
- ENHYPEN
- IVE
- izna
- Lee Young Ji
- ME:I
- TOMORROW X TOGETHER
- TREASURE
- PLAVE
Japan – DAY THREE, November 23
- (G)I-DLE
- aespa
- BIBI
- G-DRAGON
- NI
- MEOVV
- Seventeen
- ZEROBASEONE
Expanding K-Pop’s Reach with Samsung TV Plus
Samsung TV Plus’s dedicated K-Pop channel, launched in partnership with CJ ENM, provides fans with 24/7 access to music videos, concert footage, and exclusive interviews. By hosting the MAMA Awards, Samsung TV Plus aims to connect millions of fans to the heart of K-Pop culture while showcasing the genre’s best moments.
Boasting over 88 million active users globally and a significant presence among the 18-49 demographic, Samsung TV Plus is uniquely positioned to bring live K-Pop events to a growing audience. The platform’s rapid user growth reflects the increasing demand for K-Content. For this reason, Samsung has embraced by offering nearly 4,000 hours of Korean dramas, movies, and shows.
Where to Watch
Fans can catch the 2024 MAMA Awards live on Samsung TV Plus’s K-Pop channel 1535 from November 21 to 23. Samsung TV Plus is available for free on Samsung TVs, Galaxy devices, Smart Monitors, and Family Hub appliances.
Celebrate K-Pop’s biggest stars and performances at the 2024 MAMA Awards. Tune in starting November 21 and experience the genre’s biggest night as it unfolds live, only on Samsung TV Plus.