Fox’s free streaming service, Tubi, announced today a new program that will bring content from YouTube creators to the platform. Tubi for Creators will begin with six content creators and will be led by Rich Bloom, previously a GM at Vimeo.
“We’re listening to our viewers and recognize their desire for more stories that reflect culture and talent from the digital world,” said Anjali Sud, CEO of Tubi. “As the home for free, premium entertainment, Tubi is uniquely poised to bring the creator economy to Hollywood and expand the pathways for creators to succeed in long-form storytelling. Rich has spent his career in video partnering and supporting creators, and I’m excited for him to accelerate our efforts to help more storytellers find their audience and bring more unique stories to our fans.”
Creators joining the program today include:
- Dan and Riya are a Canadian YouTube duo best known for their hit series Beverly Valley High, where they portray a range of quirky high school characters, including fan favorites Riya and Tootsie. Blending comedy, satire, and relatable teen drama, their channel has a devoted global fanbase of nearly 6 million followers across platforms. Their series “Beverly Valley High” will be available on Tubi.
- FunnyMike is a multi-hyphenate entertainer—YouTuber, comedian, rapper, and entrepreneur—best known for his high-energy prank videos, viral comedic skits, and music releases. He has more than 30M followers across platforms, and his series “Mr. Creepy Eyes” will be available on Tubi.
- Jubilee, founded by Jason Y. Lee, with a mission to Provoke Understanding and Create Human Connection has amassed 10 Million subscribers on YouTube and billions of views to date. We are happy to be bringing Odd One Out, Ranking, Versus 1, and numerous Nectar series which are now available on Tubi.
- Kinigra Deon is a powerhouse content creator known for her scripted series that blend comedy and drama, telling relatable stories with viral appeal. Her YouTube channel has garnered over 2 billion views, and she has built a digital empire rooted in culture, community, and creativity. Kinigra’s hit series Vampire Siblings, College Life, and The World Didn’t End When I Was 16 will be available on Tubi, bringing her cinematic storytelling to an even broader platform.
- Mythical Entertainment, founded by acclaimed creators Rhett McLaughlin and Link Neal (AKA Rhett & Link), is home to an array of digital-first comedy, variety, culinary, and game shows that draw audiences comparable to their peers in broadcast and cable TV. Their owned and operated YouTube channels have amassed 34 million subscribers and 14 billion lifetime views, plus 26 million followers across other social media platforms. Their hit food-focused interview show Last Meals, hosted by Mythical Chef Josh Scherer, will be available on Tubi.
- Watcher is a digital media company and YouTube channel founded by Ryan Bergara, Shane Madej, and Steven Lim, dedicated to creating premium unscripted content that spans mysteries, the supernatural, history, and food. Known for standout series like Ghost Files, Mystery Files, and Puppet History, Watcher has built a loyal, global fanbase of over 3 million followers and their series “Ghost Files” will be available on Tubi.
“I’m thrilled to join Tubi as they are committed to offering creators unique opportunities, creative freedom and importantly, an audience,” said Rich Bloom, General Manager, Creator Programs & Executive Vice President, Business Development at Tubi. “Many creators today function like full-fledged production studios creating longer-form, episodic content that is a perfect fit for broader distribution and Tubi is the right partner to level-up their content and grow their audience.”
The new program is just the latest initiative in Tubi’s strategy of giving a larger platform to creators while growing the service’s library with unique content. Last week, Tubi and Kickstarter announced a partnership that will bring Kickstarter-funded films to the streaming service, as well as funding some projects to get them over the finish line.