Spectrum is now giving its subscribers even more value by offering free access to Peacock Premium as part of a new multi-year partnership with NBCUniversal. This deal, announced today, not only renews Spectrum’s carriage of NBCUniversal’s popular networks but also brings the streaming service to Spectrum TV Select customers at no additional cost.
For streaming enthusiasts, this is a major win. Peacock Premium, which typically costs $5.99 per month, provides access to a wide array of movies, TV shows, and exclusive NBCUniversal content. With this partnership, Spectrum customers can dive into hit series like The Office, Yellowstone, and Bel-Air, alongside a growing library of live sports, news, and new releases without the extra expense. This inclusion of Peacock as part of the cable package follows Spectrum’s strategy of combining traditional TV with direct-to-consumer streaming apps to cater to the evolving way viewers consume content.
By integrating streaming services like Peacock, Spectrum is leading the charge in blurring the lines between linear TV and streaming, giving customers more flexibility and control over how they watch. This partnership allows customers to experience the best of both worlds — traditional cable for live events and news, and the on-demand flexibility of streaming through Peacock. It’s a move that reflects the changing landscape of television, where streaming is becoming as essential as cable.
In addition to Peacock, Spectrum already includes Disney+, ESPN+, Paramount+, and ViX Premium with Ads in its TV package, and in addition to Peacock will soon include AMC+, BET+, Max and Discovery+, giving subscribers an impressive array of streaming options. This latest move further proves that Spectrum is serious about competing with standalone streaming services by offering a hybrid solution that keeps everything under one bill. With these streaming perks, Spectrum is positioning itself as a major player in both the cable and streaming markets, keeping subscribers happy by bundling more value into their TV service.
As streaming continues to dominate, this partnership signifies the growing trend of cable companies working with streaming platforms to stay competitive and retain customers. Spectrum subscribers who’ve wanted to cut the cord may now reconsider, as their subscription brings more than just linear TV.
