Sling developed Happy Hour Across America to bring back a sense of normalcy and shared experience through the tradition of primetime TV. As the COVID-19 crisis has unfolded, TV news consumption on Sling TV has increased 164%. But viewers have also leaned into TV as an evening escape, switching from news to entertainment programming around 6 p.m. ET and peaking at 10 p.m. ET across Sling TV’s services.
“Since we can’t serve you a beverage or basket of hot wings, we’re introducing a new kind of happy hour – TV ‘on the house’ every night,” said Warren Schlichting, group president, SLING TV. “Much like a real happy hour, TV is often a shared experience. So grab your favorite refreshment, tune in with your friends and family, and get those group chats ready.”
What to Watch during Sling’s Happy Hour Across America
- “Deadliest Catch” (Discovery) season 16 premiere – Tues., April 14
- “Marvel’s The Avengers” video on-demand – Tues., April 14
- “The Last O.G.” (TBS) season 3, episode 2 – Tues., April 14
- “Wonder Woman” video on-demand – Tues., April 14
- “Property Brothers: Forever Home” (HGTV) season 3 premiere – Wed., April 15
- “Real Housewives of Beverly Hills” (Bravo) season 10 premiere – Wed., April 15
- “What We Do in the Shadows” (FX) season 2 premiere – Wed., April 15
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