Here is the email Roku is sending out to some customers who purchased the Roku 4:
You were among the first to buy the Roku 4, our first 4K Ultra HD player. We want you to know how much we appreciate your support for innovative technology.
Because you’ve shown interest in having the best streaming experience and to thank you for your loyalty, we want you to be one of the first to own the new Roku Ultra. We’ve added new features, like HDR for amazing colors*, Dolby Audio™ for sound, and listened to feedback from users like you and created the most advanced Roku player yet.
To thank you, we’re offering you an exclusive $50 off† the retail price of $129.99 and free shipping when you purchase the Roku Ultra from Roku.com by October 26, 2016.
We’re excited to share the Roku Ultra with you and we can’t wait to hear from you.
Happy streaming!
The Roku team
Not all Roku 4 owners are receiving these emails. We purchased two Roku 4s the day they came out and did not receive a discount email. The email will be sent to the email address you used when you registered your Roku account.
The offer seems to be linked to the email. Even if you are sent the link it is unlikely to give you the same deal that you would get if you received the email—the ability to buy the Roku Ultra for just $79.99, which is a great deal for a powerful player.
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