DIRECTV announced today that it will now carry TelevisaUnivision’s U.S. networks in its new MiEspañol Genre Pack. The new channels being added to the pack include Univision, UniMás, TUDN and Galavisión, and more. The pack will soon be expanding again, to include ViX Premium with Ads, TelevisaUnivision’s global streaming service. The price of the pack will stay the same, at $34.99 per month, with the addition of the new channels.
“We’re excited to expand our partnership with DIRECTV, reflecting the continued dedication to our audience and the recognition that Hispanics are a fast-growing part of mainstream America,” said Mike Angus, Executive Vice President of Global Distribution and Partnerships at TelevisaUnivision. “This deal not only ensures our industry-leading content reaches millions of viewers but also solidifies our position as the definitive leader in media among U.S. Hispanics.”
“Whether it’s news, live sports, telenovelas and general entertainment, local civic affairs or any of its other key genres, TelevisaUnivision is synonymous with some of the very best in Spanish-language programming,” said Rob Thun, Chief Content Officer at DIRECTV. “We look forward to continuing what has proven an important and mutually beneficial relationship for the next several years.”
DIRECTV launched Genre Packs in February, offering subscribers a way to get genre specific channels in smaller, more affordable bundles. The MiEspañol pack has over 60 Spanish-language channels, including ESPN Deportes, Fox Deportes, Nat Geo Mundo, Telemundo, and Univision, this pack celebrates Hispanic culture and sports. You can also subscribe to a MyEntertainment pack for $34.99 per month, MyNews pack for $39.99 per month, or MySports pack for $69.99 per month.
