A couple of weeks ago AT&T stopped sending out invites to test the DIRECTV NOW app beta on Roku players. Now it looks like DIRECTV NOW is once again looking for more Roku Beta testers and are mass emailing DIRECTV NOW subscribers asking you to test out the Roku beta. If you do not have a beta invite you may want to check your email today. It looks like DIRECTV NOW wants a few more beta testers to help finalize the Roku beta before it goes live.
If you have not check your email recently, you may want to go look to see if you have an invite. (Also check your spam folder to see if your invite ended up there.)
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