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Cox Cable Launches an Anti-Cord Cutting Propaganda Site


It seems cord cutting is really scaring the executive over at the cable provider Cox.

How scared are they? Well it seems Cox is so scared of the growing cord cutting movement it made an anti-cord cutting page on its site. So what is on this page? In short it is pushing the same old stories.

I could go on and on for hours about all the errors on this site, but allow me to point out a few.

Incorrect Pricing

Several different times it lists the pricing of services incorrectly. For example it lists HBO NOW as $16 a month not $15 a month. It also lists the cost of Hulu as $10 a month: a price I have no idea how they got. Base Hulu costs $8 a month with commercials or $12 a month without commercials. (Rounding up.)

One really weird mix up is that it lists Sling TV as costing between $0 a month and $50 a month. (Not sure if it is talking about devices but it’s a weird section that is slightly hard to understand.)

I could keep going but you get the idea.

Poorly written sections from an author who does not know what they are talking about:

There are several sections on this page that just jump into crazy land. One good example is this sentence: “Roku, Sling TV and Playstation Vue each require specific hardware.” A few things there: Sling TV and PlayStation Vue both work on a wide range of devices and almost every major streaming player on the market; however, I wonder what they were thinking when they included Roku in that sentence?

Are they trying to say you need specific hardware to run Roku? Like you need a second box to make a Roku work? Now my brain is just hurting…

Again I could keep going but you get the idea.

Just trying to scare its subscribers:

Often in this story it is clearly trying to scare its subscribers. When talking about streaming devices it says, “These smaller, HDMI-based ‘sticks,’ e.g., Google Chromecast, Roku’s Streaming Stick, and Amazon Fire TV Stick, certainly have smaller profiles than a set-top box and can make your TV smarter, but as a trade-off they have lower processing power.” That is just clearly wrong as the Roku Stick has a quad core processor that is as fast as many set-top boxes.

Here is one more section that is clearly just trying to scare people into staying with Cox.

You don’t know what you’ve got ‘til it’s gone.

Do you watch the 5 o’clock news? Do you want to know about local traffic and weather? Are you a fan of Sunday sports? An avid Game of Thrones viewer? When you cut the cord, you might find your Sundays and weeknights spent not in front of the TV, as many streaming services don’t include local, sports, or premium channels.

Hate to break it to you Cox. Cord cutters know what they are going to get with cord cutting long before they become cord cutters, and everything listed cord cutters can get. Local TV is free with an antenna. Game of Thrones is available with HBO NOW (remember that service you screwed up the price on?).

The 5’clock news is free online through services such as NewsON or with an antenna. Sports is easy for most with services such as Sling TV, PlayStation Vue, and DIRECTV NOW.

Yeah everything you listed is available to cord cutters, and who says spending weekends not in front of the TV is a bad thing?

I spent more time on this than I should have. The truth is cord cutting is growing and Cox should be scared of how quickly Americans are learning that they have better options than overpriced TV from cable.

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  • Bill Eastman

    Don’t forget HBO is only $5 from DirecTV Now but now we have it FREE FOR A YEAR. Lets see Comcast offer something FREE for a year besided price increases.

    • JGaLaXY

      that’s exactly what I thought about HBO, this is the best thing about COMPETITION, the middle class is starting to flex some power when it comes to cord cutting, some of us have to cut corners wherever we can, im happy Cox is starting to feel the heat

    • I’m going to give them the benefit of the doubt that this was written before DIRECTV NOW came out.

  • Sippy

    On the page referenced you can ‘CHAT’ with a rep – they avoid the debate whatsoever and try to sell you new cable service…really bad PR of Cox’s behalf. Poorly managed company.

    It’s clear they are concerned their model is failing. They are being disrupted and don’t know what to do…

  • deguello

    I saw this in the article……”But to stream Netflix, Hulu Plus, or Amazon Prime Instant Video you’ll want a TV that’s WiFi enabled.”

    Huh? My TV is not wifi and I stream those just fine.

    • Ben M

      They are relying on people not understanding how things work and not willing to find out.

      It is harder to find a TV today without WiFi than it is to find them with WiFi. Almost every TV brand has “smart’ technology which includes WiFi setup and of course Roku, Firetv, etc all have WiFi capabilities which they fail to mention.

  • Brian @chatlegion.com

    Thank you COX for confirming my decision even more. I was paying $180/month with Spectrum. That was 100mb/down, 15mb/up internet, 1 DVR box. DVR sucked, and the cable box that you had to ‘rent’ was terrible.

    I now pay $65 for high speed internet, I have Amazon prime already because i shop on Amazon (so I get free movies, music…), I pay $7 for Netflix, I have the $30 package from PS Vue which has cloud DVR service. Only up front expenses were 3 new Amazon firesticks which work perfect wireless anywhere I want them to watch all my services. And of course, Kodi installed on all 3 for those times you just want something you can’t find anywhere else. I’ll take the $102 expense over the crappy $180 expense anyday and have endless content to choose from.

  • Jan Jasiński

    This is just so much bullshit. Still the best part is, “if you lose your remote, you might lose access to Netflix”. This is the EXACT opposite, if we’re even allowed to use that argument, as if you lose your DVR remote, you’re doomed, but with a Chromecast (or basically ANY device with WiFi) you can still control it. F*** Cox.

  • Keith Foster

    The funny part is COX et al. would stop losing if they stopped with the damn equipment fees! The offer decent enough “skinny” bundles with internet (I have COX internet), but if you look further you start adding in equipment it doubles the price and that’s only for two years. The only reason I even care is for live sports other than that I can get everything else on demand or streaming.

    • Mark M

      I’m right there with you Keith…if I could get NESN without cable, Cox would be history in this house. One thing I did do is get set up with Tivo, which is saving me a shitload over the Cox boxes. The Tivo boxes paid for themselves in about 6 months, and they work better than Contour ever did.

  • BigO

    Regrettably, I have a feeling many people reading this would believe everything written. The biggest challenge I find when talking to people interested in cutting the cord is the complete lack of knowledge. Why? Because they have done little to no research. One of the first things I tell anyone going down this path is to do the research to see what they think will work best for them. Then, make use of the free trials for services you do not already subscribe to (most of us already subscribe to at least one streaming service).

  • chuck_fu

    Haha haha too late Cox I’m gone already LMFAO!!!!!!!!!!

  • Norman

    Earlier today I overheard Fox Business talking heads railing over the stupidity of the NFL airing via Amazon Prime and how you’d only be able to watch it on a lap top or phone. Talk about fake new. Bullshit. Bullshit. Bullshit.

    • Daniel Richards

      well you WILL have to have a Prime subscription to watch it, unlike last year where ANYONE could watch for FREE on Twitter, so that is kinda BS thing for the NFL to do, not everybody can pick up local OTA’s.

      • Norman

        And I’m one of them without OTA. It just irritated me that they spewed such a false statement. With Prime and a Roku or Fire TV the damn game is still on the big screen, just like lazy and expensive cable. Whatever games they show I won’t be watching as I don’t have Prime, but at least I know it there and available for my whatever inch HD TV.

  • Jeff

    I took back my Cox Contour box last month and I am soooo glad I did. The last straw was them jacking up my bill $26 in ONE MONTH. I already had 2 Apple TVs, DirectTV Now, Netflix, Hulu, Amazon Prime, etc. but I never used them enough because I was wasting all my time with the stupid cable box. Now I’m saving $126 a month, and using all the OTT services I was already paying for, plus a Mohu antenna for OTA. No more guilt! I love it. I do miss having DVR, but all that will get sorted eventually.

  • Hikmer

    Ummm did they miss the big selling point of cutting the cord…NO COMMERCIALS! I don’t have to watch an infinite amount of ads for penis pills or cars I cannot afford with douchie guys like Matthew Mcconaughey convincing me that he is at one with the world in his Lincoln. I cut the cord long ago…nothing worth watching on main stream cable ….and I can pilfer what I want to see by other means anyway. Don’t get me started with Sports programming…but getting an anonymizer service takes care of that issue too. The bottom line, even if it costs me a little bit more money and time, I still win by eliminating the corporate propaganda (aka commercials) and help put a demise to these cable companies that claim they provide some amazing programming service….hey you still get my internet business! And you still have to show up in two hours!!!!

  • CorleyMD

    Funny how they cite “Only about 25% of American households have Smart TVs,[…]” and link to an article that was publish January 3rd, 2013. Classy, Cox, classy.